1. Establish your event goals and objectives
Did you want to raise money or awareness? How many attendees are you hoping to get? Establishing it upfront will make it easier to gauge the success of your event.
2. Select your event’s date and venue
Make sure it doesn’t conflict with any other events taking place in your area, or any major holidays. What kind of insurance does the venue require? Can you serve alcohol? Determine the requirements before committing.
3. Develop an event master plan
Ironing out every detail will help ensure you don’t miss a thing
4. Create an event budget
Based on the costs above, you’ll be able to determine how much your event will cost — and if you’ll need to reduce any of them!
5. Brand your event and begin publicity
Start building out an event website or pages on your website that describe the event. Develop an event logo and tagline.
6. Arrange sponsorship and speakers for your event
Follow up to confirm sponsorships and underwriting, get any promotional materials you’ll be sharing at the event and ask sponsors to share event on their promotional channels
7. Launch ticket sales
Promote as much as you can!
8. Coordinate with event suppliers
With catering and equipment, etc. You should also ensure back-up plans are developed for any situation (e.g.. back-up volunteers as VIP greeters, additional volunteers for registration or set-up)
9. Manage event day set up and execution
The main event! Stay calm and everything will be fine. We have a very supportive team on-site that cater for all needs, may it be technical or operational.
10. Conduct a thorough evaluation of your event.
No feedback is bad feedback! What you lean from one event can only make the next one better.