Originally constructed as the headquarters of the London, Edinburgh, and Glasgow Assurance Company, 30 Euston Square now proudly serves as the prestigious headquarters of the Royal College of General Practitioners (RCGP). Located at the corner of Euston Road and Melton Street, London NW1, this award-winning events venue features an iconic Grade II listed building showcasing Greek Revival architecture and Doulton Parian Ware tiles. Its first phase was designed by Arthur Beresford Pite in 1908 and later enhanced by W. H. Gunton in 1932. The Edwardian façade exudes timeless elegance, making it a cherished landmark in London’s architectural heritage.
30 Euston Square is renowned as a prestigious events venue in the heart of central London, offering a versatile array of spaces that seamlessly blend historic charm with modern amenities. The venue features a 300-seat auditorium, contemporary and heritage meeting rooms, private dining areas, and two state rooms with an adjacent rooftop terrace, making it ideal for a wide range of corporate and private events, including conferences, weddings, and celebrations.
In addition to these offerings, 30 Euston Square houses a cutting-edge Scenario and Assessment Centre, perfect for professional assessments, exams, and immersive training sessions. This modern facility is designed to meet the rigorous demands of high-stakes evaluations while maintaining the venue’s standard of excellence.
Managed and catered by Searcys, guests can enjoy indulgent Afternoon Tea, toast to success with a selection of beverages, or savour culinary delights from global cuisines curated by our in-house team, whether it’s for a working lunch, buffet, reception or private dinner. Our comprehensive event packages cater to everything from conferences, meetings, and exams to Christmas parties, rooftop summer BBQs, weddings, and hybrid events.
With luxurious boutique bedrooms available for overnight stays and exceptional catering services, 30 Euston Square stands as a premier destination for discerning clients seeking a memorable and unique event experience, offering exquisite cuisine, exceptional hospitality, and a prime central location.
All proceedings generated through bookings at 30 Euston Square directly support the vital work of the Royal College of General Practitioners, helping to advance healthcare and make a lasting impact on communities across the country.